Tag Archives: social media

Ignoring Social Media Is Whisky Business

Maker’s Mark learns a lesson In a surprise announcement over the weekend, Maker’s Mark, the Loretto, KY-based whisky producer, recanted their recent decision to water down their 90 proof bourbon in order to stretch supplies. It seems their devotees had … Continue reading

Posted in Breaking news, Facebook, on-the-job, Social Media, Twitter | Tagged , , , , , , , | Leave a comment

Setting the bar for social media bios

An excellent Twitter bio Before I parse this Twitter bio and tell you why it’s so deserving, I want you to read it, as I did, without any further information about the user to whom it belongs. So here it … Continue reading

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The Debate Over Influencer Scores: where do you stand?

I saw a discussion on Twitter this morning which confirmed my recent suspicion that I’m not the only one wondering about the value of influencer scores. The concept of influencer scores was popularized by Klout, who calculates your overall reach … Continue reading

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Social Media is Not About You

The title of this post comes from something that @krochmal, a Columbia University professor said: “Social media is not about you,” he shared with the group at large during a feedback plenary session. “It is about connecting with people and … Continue reading

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REMINDER: Social Media Weekend is 2 days away!

If you live in or near New York City, you should come to Social Media Weekend at Columbia’s Journalism School this weekend. There’s still time to register! I wrote a bit about this event in this blog post, but allow … Continue reading

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A weekend full of social media? YES PLEASE!

What am I up to? Where have I been? I’ve been busily consulting on a number of projects recently, including the coordination of an upcoming event in NYC that you won’t want to miss. A team of social media professionals … Continue reading

Posted in events, job hunt, journalism, LinkedIn, media, networking, on-the-job, Social Media | Tagged , , , , , | 1 Comment

Social Media, Social Good

This past weekend, the United Nations Population Fund (UNFPA) and the Communications Consortium Media Center hosted a gathering of creative and eager social media executives, and motivated them toward the social good. I was honored to be one of the … Continue reading

Posted in BlogTalkRadio, Breaking news, Facebook, Foursquare, journalism, LinkedIn, Mashable, media, networking, Social Media, social media campaigns, startup companies, world population | Tagged , , , , , , , , , , , , , , , | 2 Comments