Category Archives: on-the-job

How authors use Facebook

While researching Facebook strategy for authors for a client today, I cam across this fantastic blog post: a Q&A with author Jane Friedman, widely noted for her own social media strategy. Friedman’s tips are not only relevant to authors, but … Continue reading

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Ignoring Social Media Is Whisky Business

Maker’s Mark learns a lesson In a surprise announcement over the weekend, Maker’s Mark, the Loretto, KY-based whisky producer, recanted their recent decision to water down their 90 proof bourbon in order to stretch supplies. It seems their devotees had … Continue reading

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Where’s the Bubble? Angels, Startups and Us

I stopped by Internet Week in New York City this week to attend a few panels that covered the current state of the technology market, startups and launching new products successfully. Here are a few things I learned: Are we … Continue reading

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Social Media is Not About You

The title of this post comes from something that @krochmal, a Columbia University professor said: “Social media is not about you,” he shared with the group at large during a feedback plenary session. “It is about connecting with people and … Continue reading

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REMINDER: Social Media Weekend is 2 days away!

If you live in or near New York City, you should come to Social Media Weekend at Columbia’s Journalism School this weekend. There’s still time to register! I wrote a bit about this event in this blog post, but allow … Continue reading

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A weekend full of social media? YES PLEASE!

What am I up to? Where have I been? I’ve been busily consulting on a number of projects recently, including the coordination of an upcoming event in NYC that you won’t want to miss. A team of social media professionals … Continue reading

Posted in events, job hunt, journalism, LinkedIn, media, networking, on-the-job, Social Media | Tagged , , , , , | 1 Comment

Which Twitter client is right for you?

There is a surfeit of Twitter clients out there – applications that you download onto your computer that collect and filter tweets for you. The idea of using a Twitter client is that you can peruse tweets by Twitter accounts … Continue reading

Posted in Facebook, networking, on-the-job, Social Media, Twitter | Tagged , , , , , , , | 2 Comments